Consumer Psyche explains how marketers try and sell. What you are made to believe, the story behind it. To raise questions, thoughts and opinions about what happens around us, how we behave the way we do …

I am a student of PGP at Alliance Business School. I have post graduate degrees in Sociology, History and English Literature. I’m interested in Marketing, HR, PR, History, Sociology, Economics, Literature and Sports. My hobbies include photography, writing articles, poems and listening to music.

My Prof. Ray was the inspiration and I always wanted to write. I was the editor of the school and college magazines and won many prizes in school, college and state level in essay writing, debating and speech contests. So the passion was always there.

Since June 2008

Not sure, as of now I have about 6800 hits on my blog

No am not interested in making money.

All people are marketers at one point or the other. Every one who spends money and buys things, people exposed to ads, etc. So I think my blog is of interest to all the consumers.

About an hour.

Consumer Psyche explains how marketers try and sell. What you are made to believe, the story behind it. The idea is to understand the behaviour of Indian Consumers, why they behave how they behave. Is there any easy way to figure it out? What are the trends that are followed?

What triggers the actions of a person? How can we make a person behave in a way we need and how can we not? Is there a way to make a person think and react in a way we want for a particular situation and in all others behave in his own way? Isn’t this amazing?

Well through this Blog: Consumer Psyche, I would like to check and see what all lessons I learn along my way. Welcome aboard!

Be clear, consistent and regular. Post your own stuff.

This blog can be visited at http://consumerpsyche.blogspot.com/